Product Details

  • America’s #1 detergent*, now even better
  • 10x the cleaning power**
  • Cleans deeper and smells fresh.
  • Cleans, freshens, whitens, brightens

*Based on sales, Nielsen laundry detergent category

**Stain Removal of 1 dose vs. 10X doses of the leading liquid bargain brand
Cleans Deepers
10X Cleaning Power 

Dosage

Directions:
Measure with cap.

  • For medium loads, fill to bar 1.
  • For large loads, fill to bar 3.
  • For HE full loads, fill to bar 5.

Add clothes, pour into dispenser, start washer.

Dosing Directions 



FAQ

Q: Can I save energy by washing in cold water with Tide laundry detergent?
A: Yes. In fact, if all Las Vegas households switched to washing in cold for one month, you could power the Strip for up to six days!* Just imagine the savings you could see in your household by doing the same.

*Based on total electricity use in the United States and all US households switching all loads from warm to cold temperature in standard top-loading machines with electric water heaters.

Q: Does Tide Scent clean in cold water?
A: Yes. In fact, Tide’s trusted cleaning ingredients are so powerful that it cleans even better* in cold water than the competition does in similar wash conditions.

*Stain removal of one dose of Tide vs. six doses of the leading competitor liquid brand base variant.

Q: Is Tide Clean safe to use with both my whites and colors?
A: Yes. Tide helps keep your whites white and your colors colorful, wash after wash.

Ratings and Reviews

This area allows consumers like you to express their own opinions and comments. Tide does not represent or warrant the accuracy of any statements or product claims made here, nor endorses any opinions expressed by the reviewer.

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3.9/5 (260)
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    3.84/5
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    3.7/5
71% Recommended

Reviews Text

*Your Location
Minnesota
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01/16/2018

My life saver!

Hello bestie Tide! Love everything about this brand. I really enjoy couponing on them for my big family!!! Tide all the way. Bestie

Recommend Product

*Your Location
Connecticut
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01/14/2018

The best clean

I love tide original he liquid detergent!! It cleans the best and leaves my clothes looking new and smelling fresh without any fading tide is all I buy and I will ever continue to buy!

Recommend Product

The Tide Team 01/31/2018

Your kind words and your loyalty mean so much to us, and we’re glad you’re a fan of our Original detergent. We always want to leave your clothes clean and smelling great, and we appreciate you choosing us.

*Your Location
Aurora IL
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12/11/2017

Unusually high sudsing

My appliance repairman no longer recommends this product. The past year there have multiple complaints of high sudsing. His only recommendation was to switch products.

Not Recommend Product

The Tide Team 12/15/2017

Our high efficiency detergents are formulated to have low suds, and this isn’t something we’d expect, Sue. Please call us at (800) 879-8433. when you have a moment, so we can learn more.

Response From Tide 12/15/2017

As long as the dosing instructions are followed and non HE detergent isn’t being used in an HE machine, please know excess suds certainly aren’t something we’d expect from our detergents. We’d like to learn more about your experience so we can find a way to help, Sue. Please call us at (800) 879-8433.

*Your Location
New York
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10/14/2017

Sent change of original :(

They should have never changed the product and sent. Miss the true "original" tide. The sent of the new "original" is awful.

Not Recommend Product

Response From Tide 10/20/2017

We haven’t changed our formula in almost two years, and there hasn’t been a change to the scent in quite a while. We’d like to find out more, please call us at (800) 879-8433.

*Your Location
Indiana
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08/27/2017

Formula change?!

Cleans clothing well but the scent does not last. This product is a bit pricey.

Not Recommend Product

The Tide Team 08/28/2017

We always want to bring you a detergent that cleans well and leaves your clothes smelling great. We’d like to learn more, please call us at (800) 879-8433.

*Your Location
Texas
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08/06/2017

Not the original Tide I know

Tide's formula no longer has the original scent & does not clean as well. I have used it over 30 years. My clothes do not come out as clean as before and they do not have a cleaner scent.

Not Recommend Product

The Tide Team 08/09/2017

Thank you for your loyalty, Ron! We’re sorry that was your experience with our Tide Original. We’d like to learn more and see how we can help, please give us a call at (800) 879-8433.